With the rise of popularity in thrift shopping and vintage shops, Gen-z doesn't seem to consider Ebay as an option.
THE Solution
Show the endless possibilities you have with Ebay as a place for you to sell your pre-loved items. No matter what they might be.
Background
Gen-z often struggles with money, most of them are college kids, we want to show them how easy it is to make money out of something you once loved, and now can be loved by someone else.
Target Audience
Ages 20-30 College education Care about the environment Looking for alternatives to regular deodorant
CREDITS
Art Direction & Copywriting by Anika Jop & Mai Nguyen