THE PROBLEM

People care about the environment and their bodies, but many products don't. So, people think the solution is to simply stop using them.

THE Solution

Show that Native is a solution to going all natural without risking your job or bothering your co-workers.

Background

Everyone wants to find a way to help the planet. And you can do it without making your co-workers suffer.

Target Audience

Ages 20-30
College education
Care about the environment
Looking for alternatives to regular deodorant

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sOCIAL MEDIA

Three social media short videos to give the audience a sneak peak on the story about their smelly co-worker.

cREDITS

Art Direction & Copywriting by:
Anika Jop, Sam Talanges & Sophie Steinborn

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